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Sep 29, 2023

Matt Crawford speaks with authors David and Susan Schwartz about their book, The Joy of Costco: A Treasure Hunt from A to Z. We all know the name Costco, but it is more than just a gigantic store. 32 million people a day enter a Costco warehouse and where the decide to procure their goods has influenced world economies. Both lifelong fans of Costco David and Susan are well placed to tell this story and visiting over 200 Costcos around the world didn't hurt. A business model that should be followed by more this book details some inside baseball, fun facts and even tells us about some great deals. A great read that is hard to put down, I recommend it to all. Even if you aren't a Costco member.